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“无形货架”将成为未来现代化货架发展方向
来源:苏州卓亚金属制品有限公司  人气:1433  发布时间:2015-07-06

  在有限的货架上展示小众化的商品,而达不到商家预想的成交率,但可实现销售的大众化商品就降低了出样率。商家左右为难,“还是继续卖那些大众化的商品吧,虽然不可避免的要与其他店的同质化商品做价格上的竞争。”
  那么,传统零售商要如何才能突破有形货架的限制,给消费者更多的选择,并帮助他们找到真正需要的东西,以此来回避大众化产品的价格战,提升自己的竞争力呢?

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